Graphics.ms Creative Process for Brand Development & Identity Design
In this video, I’ve created a very simple narrative describing the process that I typically go through when creating a new logo design or identity system for a company. I’ve seen a lot of other websites out there that don’t necessarily pay attention to the essential elements that contribute to a successful brand. Sites like these typically allow you (the company) to put your project in the hands of 100’s of designers, with the hopes that one of them will get it “just right”. These types of sites are ideal for companies with very low budgets… however the saying “You Get What You Pay For” is very much a reality in this situation.
For samples of the work I’ve done, visit http://graphics.ms or http://graphics.ms/portfolio/identity
Duration : 0:8:44
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